Theme · 1990–2025 · 107 editions

Second skins

This collection gathers Absolut second skins: sleeves, cases, bags and covers that dress a standard Absolut bottle rather than change the glass. The idea goes back at least to La Doudoune, a padded jacket for the bottle sold in Paris for Christmas 1996, and grew into a yearly habit as Absolut built its end-of-year packs around the plain bottle, with mirror balls, spangles and studded leather. Many skins were local, made for a carnival, a sports club or a New Year celebration, and fashion labels took their turn at dressing the bottle. A skin can be taken off and kept, which makes each one an object in its own right.

  1. Edition 104 of 107

    Per Götesson #2

    2021 · 1 variant

    Per Götesson's second skin for Absolut: hand-made denim with a spiral zip running around the body, a jeans pocket carrying the branding, and an extended collar with the designer's tag tucked underneath. Ten were made, and went to the press at the private view of his SS21 collection.

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