Theme · 1990–2025 · 107 editions

Second skins

This collection gathers Absolut second skins: sleeves, cases, bags and covers that dress a standard Absolut bottle rather than change the glass. The idea goes back at least to La Doudoune, a padded jacket for the bottle sold in Paris for Christmas 1996, and grew into a yearly habit as Absolut built its end-of-year packs around the plain bottle, with mirror balls, spangles and studded leather. Many skins were local, made for a carnival, a sports club or a New Year celebration, and fashion labels took their turn at dressing the bottle. A skin can be taken off and kept, which makes each one an object in its own right.

  1. Edition 77 of 107

    Reval Denim Guild

    2015 · 1 variant

    A skin made with the Estonian label Reval Denim Guild: the stripes come off their Visionary Pants and read as a harlequin's motley, finished with a ruff collar at the neck. The argument behind it is that the court jester and the drink do the same job — licence to say what nobody else can, and a reminder not to take any of it too seriously. 1,200 copies.

    Open the edition ›

Filter these editions in the catalog →

Are you sure?